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Books & Such Literary Management

A full-service literary agency that focuses on books for the Christian market.

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  • Home
  • About Us
    • About Books & Such
    • Our Agents
    • Our Behind-the-Scenes Staff
    • Our Travel Schedule
  • Our Authors
    • Author News
    • Collaborators and Ghostwriters
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    • Virtual Writing Intensive
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branding

Blogging: What to Do…

November 17, 2009 //  by Rachel Kent//  7 Comments

Blogger: Rachel Zurakowski

Location: Books & Such Literary Agency Main Office, Santa Rosa, Calif.

Since I’m hosting a blog carnival on Thursday, I thought I’d spend today and tomorrow blogging about blogging. Today I’ll write about what you should be …

Blogging: What to Do…Read More

MARKETING MATTERS: Can You Hear Me Now?

October 23, 2009 //  by Kathleen Y'Barbo//  9 Comments

Blogger:  Kathleen Y’Barbo

Location:  The Woodlands, Texas PR Office

Weather: Soggy and 60s

For the past few weeks, I’ve enjoyed the spirited discussion on branding, and I hope you have as well. While there will probably never be a consensus …

MARKETING MATTERS: Can You Hear Me Now?Read More

MARKETING MATTERS: More Blogging About Branding

October 16, 2009 //  by Kathleen Y'Barbo//  6 Comments

Blogger: Kathleen Y’Barbo, Publicist

Location: The Woodlands, Texas PR Office

Weather: Another Blue Norther due this afternoon

I’ve enjoyed reading all the responses to my question about branding. As I wrote last week, the consensus is there’s really no consensus. …

MARKETING MATTERS: More Blogging About BrandingRead More

MARKETING MATTERS: Branding

October 9, 2009 //  by Kathleen Y'Barbo//  10 Comments

Blogger:  Kathleen Y’Barbo, Publicist

Location: The Woodlands, Texas PR Office

Weather: Blue Norther coming! Translation: 90s to 50s in one afternoon

Last week I asked for you to send me your thoughts, rants, raves, and ponderings on the topic of …

MARKETING MATTERS: BrandingRead More

Writing Within Your Brand

August 20, 2009 //  by Rachel Kent//  9 Comments

Blogger: Rachel Zurakowski

Location: Camping near Mt. Shasta, Calif.

Weather: Hot! In the 100s.

When an author has established a brand and has an audience, the author needs to work hard to stick with the brand for future projects. That …

Writing Within Your BrandRead More

Expanding Your Audience Through Branding

August 19, 2009 //  by Rachel Kent//  6 Comments

Blogger: Rachel Zurakowski

Location: Books & Such main office, Santa Rosa, Calif.

Author Paul Coughlin wrote a book for men a couple of years ago entitled No More Christian Nice Guy. It was a success, with sales of more …

Expanding Your Audience Through BrandingRead More

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