blogger: Cynthia Ruchti
You’re in a writing food truck race. Were you aware of that already? If you are, how’s it going? Sales good? Lines of customers waiting for your burgers? Media attention? Images of your food truck and burgers …
branding
Is “Branding” a Four-Letter Word?
Blogger: Janet Grant
Our office is closed for the holidays so we can spend the holidays with our families. This post is from our archives, and is one of our “Best of.” We’ll return with new posts when the office …
While U Wait
Blogger: Wendy Lawton
I grew up in the Mission District of San Francisco. It was a magical place for a child to live– corner stores on every block. Many of our neighbors lived above retail establishments. The closest was a …
The Kiss of Death: Renaissance Writer
Blogger: Wendy Lawton
Books & Such agents and staff are on a writers’ retreat with our clients at the Monterey Plaza Hotel this week and lavishing them with attention. (See photo below showing the view from the hotel.) We’ll be …
Qwikster, Twitter and You
Blogger: Rachel Kent
Location: Books & Such main office; Santa Rosa, Calif.
I bet most of you have heard about the Qwikster twitter news as well:
http://finance.yahoo.com/news/Sorry-Netflix-Since-You-Dont-siliconalley-407710489.html?x=0&.v=3
Perhaps it has has been updated by now, I haven’t researched it yet …
Netflix, Qwikster and You
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
“I wish there was a company that offered instant movie streaming AND discs by mail. Netflix should merge with Qwikster.” –Quote by a clever friend of mine.
I’m …
Promo Tips: Understanding Audience Values
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
Bryan Gernert’s recent blog post on iMediaConnection.com, “Old Tricks for Stronger Brand Allegiance” offers usable applications for us. He points to the flaws in the current data-only approach to understanding …
While U Wait: Build Inventory
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office
Weather: 89º and sunny
Yesterday I shared Susan Lawson’s journal entry. She, like so many waiting writers, asks what to write next? It’s a valid question. Does one begin the …
Is “Branding” a Four-Letter Word?
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
I know, I know, some of you have heard about branding so often that your ears flap shut when the word is uttered. But, having just returned …
Best of the Blog 2009: Kiss of Death: The Renaissance Writer
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office, CA
What a fun week. There’s nothing like talking about all the things that could kill a writing career. Cheery little series, right? Okay, I’ll admit it, I employed a …
Best of the Blog 2009: Kiss of Death: The Renaissance WriterRead More