A full-service literary agency that focuses on books for the Christian market.
// by Kathleen Y'Barbo// 7 Comments
Blogger: Kathleen Y’Barbo, Publicist
Location: The Woodlands, Texas PR Office
Weather: A chilly 68 degrees!
Last week I joined 500+ others at the annual American Christian Fiction Writers conference in Denver. Those who were there know what a worthwhile event …
// by Janet Grant// 6 Comments
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
We all have seen publishing struggle this year through the loss of retail outlets, the economic downturn, and the onslaught of e-books and free online books. But …
// by Janet Grant// 12 Comments
Bogger: Janet Kobobel Grant
Location: Monterey, Calif.
Weather: Sunny and low 70s
Wendy Lawton and I are spending a couple of days of utter misery–suffering through astounding views of the Pacific, feeling the cool summer breezes off the ocean, and …
// by Kathleen Y'Barbo// 7 Comments
Blogger: Kathleen Y’Barbo, Publicist
Location: The Woodlands, Texas PR Office
Weather: STILL HOT!
The past two weeks we’ve been talking about author bios. First came the one-line summary, and then, last week, I challenged authors to answer questions I called …
MARKETING MATTERS: 4 Ws and a Three-Hundred-Word BioRead More
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Blogger: Kathleen Y’Barbo, Publicist
Location: The Woodlands, TX Publicity Office
Weather: Sunny and 75 degrees
Finding the time and skills to market your books are essential, but what about the cost? Publicity, by definition, is free. A mention on a …
MARKETING MATTERS: Taming the Marketing Monster, Part 4Read More
// by Janet Grant// Leave a Comment
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
Often when I’m on an agent panel at a writers conference, a conferee will ask: If I self-publish, how will that be perceived by an agent or …
// by Kathleen Y'Barbo// 3 Comments
Blogger: Kathleen Y’Barbo
Location: PR Office, The Woodlands, Tex.
Are you Twittering yet? I certainly hope so!
That means you’ve dipped your toe into the pool of social networking. Bravo! Now what? Send your Twitters out where they will reach …
// by Janet Grant// Leave a Comment
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
I’m rubbing my hands together in anticipation because, next up on my to-do list is working on proposals from my clients. Some agents find this work drudgery …
// by Kathleen Y'Barbo// 7 Comments
Blogger: Kathleen Y’Barbo, Publicist
Location: PR Office, The Woodlands, TX
Weather: 62 degrees and sunny
Last week, I talked about Twittiquette, the rules of etiquette on the popular social networking site Twitter. Assuming you’ve all learned how to be a …
MARKETING MATTERS: Five Top Tips for Twitterific PRRead More
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Blogger: Kathleen Y’Barbo
Location: PR Office, The Woodlands, TX
Weather: 37 degrees, cloudy
For those few of you who haven’t heard, Twitter is one of the fastest growing social networking sites on the Internet. Nielson Online predicts the number of …
Marketing Matters: Twittiquette – How to Avoid Fleeing FollowersRead More