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marketing

The Author Marketing Conundrum: Me Monster or Plumber?

July 15, 2021 //  by Mary DeMuth//  16 Comments

One thing I struggle to resolve is this idea of good ambition and selfish ambition. I know of a couple authors who tend toward Me-Monster-ness, and, because of that, I fear I’ll become that too. I know the authors …

The Author Marketing Conundrum: Me Monster or Plumber?Read More

What is your marketing slingshot?

January 28, 2021 //  by Mary DeMuth//  26 Comments

Marketing your book is difficult, and it’s hard to discover your unique marketing pathway.

There’s a familiar Old Testament story about David and Saul that struck me. David is ready to face the giant Goliath, so he slips on the …

What is your marketing slingshot?Read More

Write-to-Video: 10 Ideas & Solutions to Create Captivating Video Content For Your Audience

October 12, 2020 //  by Barb Roose//  26 Comments

A few weeks ago, I decided to record a video of myself making a potato, corn and poblano pepper chowder. I channeled my inner-Millennial and sourced the recipe ingredients from my local farmers market. I roasted those poblanos and let …

Write-to-Video: 10 Ideas & Solutions to Create Captivating Video Content For Your AudienceRead More

fudge marketing

Marketing and Madness

September 24, 2020 //  by Cynthia Ruchti//  10 Comments

blogger: Cynthia Ruchti

Marketing or madness? They don’t have to be synonymous.

Did I ever tell you about the high-pressure fudge salesman who accosted my daughter and me with marketing gone mad? One would not think high-pressure and fudge would …

Marketing and MadnessRead More

Three SIP Activities for Writers

May 10, 2020 //  by Wendy Lawton//  11 Comments

Your first question may be: What is SIP? It stands for Shelter in Place, a term we didn’t even think about three months ago. These SIP activities are suggestions which may strengthen our writing but are also distracting and …

Three SIP Activities for WritersRead More

food truck

The Writing Food Truck Race

April 30, 2020 //  by Cynthia Ruchti//  17 Comments

blogger: Cynthia Ruchti

You’re in a writing food truck race. Were you aware of that already? If you are, how’s it going? Sales good? Lines of customers waiting for your burgers? Media attention? Images of your food truck and burgers …

The Writing Food Truck RaceRead More

Proposal Prep– Your Marketing Plans

February 28, 2019 //  by Wendy Lawton//  5 Comments

By Wendy Lawton

Many writers dread creating the marketing section of the proposal. Let me follow Janet Kobobel Grant’s lead and talk about this portion of the proposal. Janet earlier talked about the competition portion here, and the last …

Proposal Prep– Your Marketing PlansRead More

One Million Titles

October 14, 2018 //  by Rachelle Gardner//  16 Comments

Blogger: Rachelle Gardner

We know you probably get tired of talking about platform… about building those mailing lists, and engaging on social media, and connecting with your audience. But it has never been more important that you do those things. …

One Million TitlesRead More

I Didn’t Sign Up For This

January 24, 2018 //  by Rachelle Gardner//  26 Comments

Blogger: Rachelle Gardner

I don’t know a single writer whose publishing dreams included being a full-time marketer for their books.

The writing and publishing dream usually includes visions of spending several hours a day at the laptop, sending manuscripts off …

I Didn’t Sign Up For ThisRead More

marketing plan

Marketing Plan–You Be the Judge

November 29, 2017 //  by Cynthia Ruchti//  27 Comments

Blogger: Cynthia Ruchti

Marketing plan–two words that shiver the timbers of many a writer, both published and published-in-waiting.

marketing planIt’s a topic that deserves more than one blog post. But it doesn’t have to call for antacids and prescription painkillers. …

Marketing Plan–You Be the JudgeRead More

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