Blogger: Mary Keeley
Location: Midwest Office IL
Why do we talk about connecting with people virtually through the Internet in chat rooms and social media places in the same way we talk about face-to-face conversations? How much time do we …
// by Mary Keeley// 10 Comments
Blogger: Mary Keeley
Location: Midwest Office IL
Why do we talk about connecting with people virtually through the Internet in chat rooms and social media places in the same way we talk about face-to-face conversations? How much time do we …
// by Mary Keeley// 12 Comments
Blogger: Mary Keeley
Location: Midwest Office IL
Facebook, blogs, your website, LinkedIn, and other social media outlets are important components for your platform, but, in my opinion, the rising star is Twitter.
Publishers look for an impressive number of Facebook …
// by Mary Keeley// 21 Comments
Blogger: Mary Keeley
Location: Books & Such Illinois Office
Twitter has approximately 20 million loyal users. The number of drive-bys, so to speak, is diminishing. In response, Twitter is repositioning itself as distinct from Facebook and the others. Almost a …
// by Wendy Lawton// 19 Comments
Blogger: Wendy Lawton
Location: Atlanta Airport
Condition:Smiling Big
We’re done. Another ICRS under our belts. What a great show it turned out to be. I’m writing my blog on an iPad, typing slowly with one finger. (Why couldn’t I have …
// by Mary Keeley// 6 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office: IL
Today is a change of pace. I’m going to list responses from a panel of CEOs and upper-level execs to a question Scott Meldrum asked and reported on in his …
// by Mary Keeley// 11 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
Blogs require content–fresh content–that captures readers and gives them a reason to come back. One thing to consider when creating a blog is if your brand has the ability to …
// by Mary Keeley// 6 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
Bryan Gernert’s recent blog post on iMediaConnection.com, “Old Tricks for Stronger Brand Allegiance” offers usable applications for us. He points to the flaws in the current data-only approach to understanding …
// by Mary Keeley// 10 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
Today’s information is taken from an article by Charles Lauller, posted on iMediaConnection.com. The author lists nine things a brand should never to on Facebook. Some of them will undoubtedly …
// by Mary Keeley// 20 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
I’ve been gleaning information from various marketing resources lately. This week I’ll share some general findings and tips you might want to apply to your own websites and social media …
// by Michelle Ule// 11 Comments
Blogger: Michelle Ule
Location: www.booksandsuch.com (Writing from the Books & Such main office, Santa Rosa, Calif.)
Ah, the wonders of technology. You’re sitting in front of your computer, perhaps in your pajamas, and I’m sitting in front of mine–fully dressed. …