Blogger: Janet Kobobel Grant
I call May and June Convention Alley. Three major events that focus (mostly) on books occur one after the other: Book Expo America (BEA), which is the largest of the shows, focuses primarily on general market …
Bookstores
Support Your Indie Bookseller
Blogger: Wendy Lawton
A week or so ago I had the pleasure of sitting for a leisurely hour or two on a sunny veranda overlooking Florida’s intracoastal waterway with Cynthia Callender, marketing and publicity director at Vero Beach Book Center…
Bye-Bye Bookstores
Blogger: Rachel Kent
Our agency received a notification in the mail yesterday from The United Methodist Publishing House about the closing of the 56 Cokesbury stores nationwide. This closure has also been reported online on sites like ECPA.org. The mailing …
Ebooks and Library Usage
Blogger: Rachel Kent
Now that ebooks are a common and accepted way of reading, I’m curious to know how they are affecting your library usage.
Personally, I’m much more likely to buy a book on my Kindle or at an …
Discoverability: A Book’s Greatest Challenge
Blogger: Janet Kobobel Grant
Numbers that show us important publishing trends were released last week. One of the takeaways from these numbers is the biggest problem every book has today: discoverability. Here are a few figures that show why this …
What Publishers Do That Authors Can’t
Blogger: Janet Kobobel Grant
How many times have we heard the question: Why should I go with a traditional publisher? They just ask me to do all the heavy lifting with the marketing anyway. New light was shed on that …
Bookstores–Headed for Extinction?
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office, CA
Two months ago our town had two bookstores– a very healthy Borders store and a Main Street Christian bookstore that had been around (and vigorous) for more than two …
The Trouble with Doomsday Prophecies
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office, CA
If you keep up with the conversation on publishing you’ve probably already heard that the sky is falling and traditional publishing stands smack in the middle of the fallout
Views & News: E-book Enhancements
Blogger: Mary Keeley
Location: Books & Such Illinois Office
It’s hard to keep up with happenings in the digital world that affect publishing. Have you heard that Facebook bought a digital publishing company? Don’t be alarmed; they aren’t getting into …
Marketing: Meeting the Booksellers
Blogger: Michelle Ule
Location: Santa Rosa, Calif.
I have a confession to make.
My father was a successful salesman.
My brother is a fantastically successful salesman.
I take after my mother.
With a history like that, you won’t be surprised