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Books & Such Literary Management

A full-service literary agency that focuses on books for the Christian market.

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book publicity

Timing Book Promotions

October 9, 2014 //  by Mary Keeley//  23 Comments

Blogger: Mary Keeley

We talk a lot about the importance of writers promoting your books and advise that this becomes your full-time job when it releases. Equally important is timing book promotions to reap the greatest return for your effort. …

Timing Book PromotionsRead More

You Mean I Have to Sell It, Too?

September 12, 2011 //  by Wendy Lawton//  28 Comments

Blogger: Wendy Lawton

Location: Books & Such Central Valley Office, CA

Picture this: You have written a can’t-put-it-down book. You know this because the book netted you one of the best agents in the business. That agent enthusiastically presented it

…

You Mean I Have to Sell It, Too?Read More

MARKETING MATTERS: From the Stage to the Screen, Tips for Talking on the Telly

November 13, 2009 //  by Kathleen Y'Barbo//  5 Comments

Blogger:  Kathleen Y’Barbo

Location:  The Woodlands PR Office

Weather:  Finally fall in Texas! 50’s – Brr!

For those of you who are just beginning to brave the spotlight and do public speaking, bravo! To make the most of your speaking …

MARKETING MATTERS: From the Stage to the Screen, Tips for Talking on the TellyRead More

MARKETING MATTERS: Talking Points–Ten Tips for Taking the Stage

November 6, 2009 //  by Kathleen Y'Barbo//  8 Comments

Blogger: Kathleen Y’Barbo

Location: The Woodlands, TX

Last week we talked about public speaking as a way to reach potential readers. I hope some of you who were reluctant have decided to take the plunge. For you and for those …

MARKETING MATTERS: Talking Points–Ten Tips for Taking the StageRead More

MARKETING MATTERS: Branding

October 9, 2009 //  by Kathleen Y'Barbo//  10 Comments

Blogger:  Kathleen Y’Barbo, Publicist

Location: The Woodlands, Texas PR Office

Weather: Blue Norther coming! Translation: 90s to 50s in one afternoon

Last week I asked for you to send me your thoughts, rants, raves, and ponderings on the topic of …

MARKETING MATTERS: BrandingRead More

What Makes Your Agent Worry?

September 9, 2009 //  by Wendy Lawton//  6 Comments

Blogger: Wendy Lawton

Location: Books & Such Central Valley, California Office

Weather: Mid-nineties

Who would’ve thought I’d spend my blog week talking agent’s emotions? Yesterday I addressed agent love. Today I’m going to talk about agent angst, and tomorrow I’ll …

What Makes Your Agent Worry?Read More

MARKETING MATTERS: Blog All About It

August 21, 2009 //  by Kathleen Y'Barbo//  18 Comments

Blogger: Kathleen Y’Barbo, Publicist

Location: The Woodlands, Texas PR Office

Weather: HOT!

Calling all bloggers! We who seek to publicize books love you! Those who write books should be busy making connecting with those who blog. Why? Let me count …

MARKETING MATTERS: Blog All About ItRead More

MARKETING MATTERS: The Longest Day and Other PR Hooks

June 19, 2009 //  by Kathleen Y'Barbo//  4 Comments

Blogger: Kathleen Y’Barbo, Publicist

Location: Books & Such PR Office, The Woodlands, Texas

Weather:  HOT!

Every author knows a great book is one that hooks the reader from the first sentence. A well-planned PR campaign does the same thing: It …

MARKETING MATTERS: The Longest Day and Other PR HooksRead More

MARKETING MATTERS: Idol Eyes–What American Idol Can Teach Us About Capturing Readers’ Attention

May 22, 2009 //  by Kathleen Y'Barbo//  7 Comments

Blogger: Kathleen Y’Barbo, Publicist

Location: The Woodlands, Texas PR Office

Weather: Unseasonably cool and dry

As I type this, “American Idol” has come to its season’s conclusion. Glittering confetti showered screaming crowds as millions looked on. When voting closed on …

MARKETING MATTERS: Idol Eyes–What American Idol Can Teach Us About Capturing Readers’ AttentionRead More

MARKETING MATTERS: Elements of a Marketing Plan, Part 1

May 1, 2009 //  by Kathleen Y'Barbo//  Leave a Comment

Blogger: Kathleen Y’Barbo, Publicist

Location: The Woodlands, Texas PR Office

Weather: Rainy and warm

Welcome to my all new day for posting Marketing Matters! We’ve decided that Friday is a better day for me to post so the other bloggers’ …

MARKETING MATTERS: Elements of a Marketing Plan, Part 1Read More

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