by Janet Kobobel Grant
Often missing from the list of ways authors can sell their books is one that costs you nothing. I’m not talking about setting up a book signing at a bookstore or other venue (although that can …
Marketing & Publicity
I Don’t Need No Stinkin’ Platform
by Janet Kobobel Grant
“Badges? We don’t have no badges. We don’t need no badges. I don’t have to show you no stinkin’ badges!” is a portion of a bandito’s dialogue from the 1948 movie, “The Treasure of Sierra Madre.” …
What’s the Difference Between an Influencer and a Street Team Member?
By Janet Kobobel Grant
Authors, especially new authors, often struggle to figure out the difference between an influencer and a street team member. Let alone puzzle through the best way to ask either person to help promote your upcoming book.…
What’s the Difference Between an Influencer and a Street Team Member?Read More
Book Marketing Trends
Blogger: Janet Kobobel Grant
I’ve been visiting a number of publishing houses lately, often accompanied by one of my clients. Brainstorming content, strategic career planning, and marketing plans took center stage in most of our meetings.
These sessions prove endlessly …
Meaningful Marketing
Blogger: Janet Kobobel Grant
Authors often wonder what marketing materials they can ask their publishing house to create for them. A list of suggestions for new titles appears below for both physical events and online marketing.
Let me add that …
Book Cover Savvy
Blogger: Janet Kobobel Grant
Let’s say you are scheduled to give a major message to a Colosseum-sized audience. A speaking coach offers to help you to put your best foot forward. Would you accept the offer?
I’m pretty sure you …
The Author Bio Part 2: The Four W’s
Blogger: Kathleen Y’Barbo
Janet here: Yes, I am back from my nomadic existence as a fire evacuee. Thanks to all of you for your prayers during the disastrous fires Northern California experienced earlier this month. While I’m safely ensconced in …
Author Bio–It’s All About Me
Blogger: Kathleen Y’Barbo
Today is normally Janet’s day to blog. We are grateful to have Kathleen step in once again. Her marketing expertise has stood us in good stead many a time, especially during this fire. (Wendy’s picture shows because …
Radio Interviews- What Not To Do
Blogger: Kathleen Y’Barbo
Today is Janet Grant’s normal day to blog but since she is still evacuated from her Santa Rosa home we are once again going to replay one of the blogs written by long-time Bookie, Kathleen. Her background …
Ten Podium Tips
Blogger: Kathleen Y’Barbo
Today is Rachel Kent’s normal day to blog but since she has spent much of the week evacuated from her Santa Rosa home and caring for her exhausted firefighter husband when he is able to catch a …