By Wendy Lawton
Okay, confession time: Here at Books & Such I’m known as the platform denier. The skeptic. Card-carrying member of the Book Marketing Flat Earth Society. Yes, I know that an author’s platform can be a powerful thing, …
Just Try It! Discovering New Social Media
Blogger: Rachel Kent
During our Books & Such retreat this week, there was lots of talk about marketing–and of course a major part of marketing involves social media these days. We saw charts showing how Facebook is still the #1 …