Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
Books that include a collection of stories by different authors seem to be becoming increasingly popular. How are these projects planned? Who corrals all of the authors to …
Erica Vetsch
Best-Sellers: The New York Times and Me
Blogger: Michelle Ule
Location: Main office, Santa Rosa, CA
Those of you who have been following my writing saga on the Books & Such blog may be interested in hearing the latest wrinkle. After releasing on September 1, 2011, A …
Marketing: Enjoying Your Creativity
Blogger: Michelle Ule
Location: Santa Rosa, Calif.
I’ve assumed all along that, as you begin your marketing journey, you’ve tapped into the obvious places: your publishing house’s marketing staff; your professional organizations like ACFW’s Fiction Finder; and The Writer’s …
Marketing: Start with the Summary
Blogger: Michelle Ule
Location: Santa Rosa, Calif.
Marketing your book begins with the essence of your story or your topic, if you write nonfiction. Writing a short summary can provide you with marketing points and can suggest out-of-the-box possible sales …