By Wendy Lawton
I was reading a fiction manuscript last week that quickly described a character as a cripple. I winced when I read the word and stopped to think about why I had such an immediate revulsion. After all, …
Readers
What’s the Difference Between an Influencer and a Street Team Member?
By Janet Kobobel Grant
Authors, especially new authors, often struggle to figure out the difference between an influencer and a street team member. Let alone puzzle through the best way to ask either person to help promote your upcoming book.…
What’s the Difference Between an Influencer and a Street Team Member?Read More
Every Author’s Two Audiences
Blogger: Janet Kobobel Grant
Several times recently I found myself having the same conversation with various Books & Such clients, and I realized what often seems obvious to me isn’t obvious to everyone: Every author has two audiences.
An Author’s
…Publishing Forecast Part 4
Blogger: Janet Kobobel Grant
We’ve reached the final installment in my publishing forecast blogs. As a reminder, we’ve explored the following book delivery methods:
The double-figure growth of audiobooks.
The potential of using the subscription model with books.
The new …
Publishing Forecast–Part 2
Blogger: Janet Kobobel Grant
In my most recent blog post, I explored the double-digit growth of digital audiobooks and what that could mean for publishing’s future. Today I want to make another publishing forecast: the use of the subscription …
Publishing Forecast–Part 1
Blogger: Janet Kobobel Grant
What is publishing’s next iteration? Every once in awhile I like to take a look to the future to see where publishing might be headed. As I “guess ahead,” I see several trends that I believe …
Writing Obsessions
Janet Kobobel Grant
What stimulates you to write a story or to compose a manuscript about a certain topic?
Writing Hints
I find it instructive to listen to interviews with highly successful authors. They often are asked–and love to talk …
What Does a Book Sales Rep Really Do?
Blogger: Janet Kobobel Grant
Most publishers maintain a sales team (or hire a team other publishers are using as well), with each member responsible for calling on his or her accounts. “Calling on” can mean making phone calls or physically …
Trends…and Counter-Trends
Blogger: Janet Kobobel Grant
I saw an author at a writers conference who was walking around in a daze as she thought about all the demands on writers to successfully publish today–both self-pub and traditional pub.
Here’s what her mind …
What Do Readers Want?
Blogger: Janet Kobobel Grant
Recently I watched a TV interview with Ann Patchett and Daniel Pink on their favorite books of 2017. You can read the interview or watch it here.
I enjoyed the entire book-review approach to the …