Blogger: Wendy Lawton
Location: Books & Such Central Valley Office
Problem: Catching the attention of an agent and getting him to ask for a proposal or manuscript.
Traditional Solution: Write a smashing query letter, send it to multiple agents and …
social networking
Worst Case Scenario–Genre Fail
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office
Weather: 68º and partly sunny
Yesterday I set up a brand new worst case scenario. Here it is: You have an amazing book burning a hole in your life. You …
Marketing, Schmarketing
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
As regularly occurs at writers conferences, while I was at Mount Hermon, I heard again and again the importance of an author partnering with his/her publisher in …
The State of Publishing 2010-Style
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
Whenever I’m on the faculty of the Mount Hermon Writers Conference, I’m always on the lookout for a chance to chat with editors about how their publishing …
MARKETING MATTERS: ACFW Wrap-Up
Blogger: Kathleen Y’Barbo, Publicist
Location: The Woodlands, Texas PR Office
Weather: A chilly 68 degrees!
Last week I joined 500+ others at the annual American Christian Fiction Writers conference in Denver. Those who were there know what a worthwhile event …
MARKETING MATTERS: Networking for Newbies
Blogger: Kathleen Y’Barbo
Location: PR Office, The Woodlands, Tex.
Are you Twittering yet? I certainly hope so!
That means you’ve dipped your toe into the pool of social networking. Bravo! Now what? Send your Twitters out where they will reach …
MARKETING MATTERS: Five Top Tips for Twitterific PR
Blogger: Kathleen Y’Barbo, Publicist
Location: PR Office, The Woodlands, TX
Weather: 62 degrees and sunny
Last week, I talked about Twittiquette, the rules of etiquette on the popular social networking site Twitter. Assuming you’ve all learned how to be a …
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