Blogger: Mary Keeley
Location: Books & Such Midwest Office: IL
Today is a change of pace. I’m going to list responses from a panel of CEOs and upper-level execs to a question Scott Meldrum asked and reported on in his …
// by Mary Keeley// 6 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office: IL
Today is a change of pace. I’m going to list responses from a panel of CEOs and upper-level execs to a question Scott Meldrum asked and reported on in his …
// by Mary Keeley// 11 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
Blogs require content–fresh content–that captures readers and gives them a reason to come back. One thing to consider when creating a blog is if your brand has the ability to …
// by Mary Keeley// 6 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
Bryan Gernert’s recent blog post on iMediaConnection.com, “Old Tricks for Stronger Brand Allegiance” offers usable applications for us. He points to the flaws in the current data-only approach to understanding …
// by Mary Keeley// 10 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
Today’s information is taken from an article by Charles Lauller, posted on iMediaConnection.com. The author lists nine things a brand should never to on Facebook. Some of them will undoubtedly …
// by Mary Keeley// 20 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
I’ve been gleaning information from various marketing resources lately. This week I’ll share some general findings and tips you might want to apply to your own websites and social media …
// by Janet Grant// 34 Comments
Blogger: Janet Kobobel Grant
Location: Books & Such main office, Santa Rosa, Calif.
As the week has progressed, the FB suggestions you’ve submitted for blog topics has grown. I used several of the suggestions as a way to focus how …
// by Janet Grant// 14 Comments
Blogger: Janet Kobobel Grant
Location: Books & Such main office, Santa Rosa, Calif.
Last Friday, on my FB page, I asked for suggestions on blog topics. The ideas were wide-ranging, to say the least. I’ve decided that this week I’ll …
// by Michelle Ule// 8 Comments
Blogger: Michelle Ule
Location: Books & Such main office, Santa Rosa, Calif.
Writers tend to be introverts who spend long hours working alone, playing with their imaginary friends.
Some of us are extroverts who like the exchange of ideas, using …
// by Michelle Ule// 11 Comments
Blogger: Michelle Ule
Location: www.booksandsuch.com (Writing from the Books & Such main office, Santa Rosa, Calif.)
Ah, the wonders of technology. You’re sitting in front of your computer, perhaps in your pajamas, and I’m sitting in front of mine–fully dressed. …
// by Mary Keeley// 28 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
Ruth Goring, editor at the University of Chicago Press, led a workshop at the EPA Convention on changes in The Chicago Manual of Style: 16th Edition (CMS). Why is …